Books published by publisher Wiley

In-depth instruction and practical techniques for building with the BeagleBone embedded Linux platform Exploring BeagleBone is a hands-on guide to bringing gadgets, gizmos, and robots to life using the popular BeagleBone embedded Linux platform. Comprehensive content and deep detail provide more than just a BeagleBone instruction manual-you'll also learn the underlying engineering techniques that will allow you to create your own projects. The book begins with a foundational primer on essential skills, and then gradually moves into communication, control, and advanced applications using C/C++, allowing you to learn at your own pace. In addition, the book's companion website features instructional videos, source code, discussion forums, and more, to ensure that you have everything you need. The BeagleBone's small size, high performance, low cost, and extreme adaptability have made it a favorite development platform, and the Linux software base allows for complex yet flexible functionality. The BeagleBone has applications in smart buildings, robot control, environmental sensing, to name a few; and, expansion boards and peripherals dramatically increase the possibilities. Exploring BeagleBone provides a reader-friendly guide to the device, including a crash course in computer engineering. While following step by step, you can: Get up to speed on embedded Linux, electronics, and programming Master interfacing electronic circuits, buses and modules, with practical examples Explore the Internet-connected BeagleBone and the BeagleBone with a display Apply the BeagleBone to sensing applications, including video and sound Explore the BeagleBone's Programmable Real-Time Controllers Updated to cover the latest Beagle boards, Linux kernel versions, and Linux software releases. Includes new content on Linux kernel development, the Linux Remote Processor Framework, CAN bus, IoT frameworks, and much more! Hands-on learning helps ensure that your new skills stay with you, allowing you to design with electronics, modules, or peripherals even beyond the BeagleBone. Insightful guidance and online peer support help you transition from beginner to expert as you master the techniques presented in Exploring BeagleBone, the practical handbook for the popular computing platform.

A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

Get out of your own way and bring your ideas to life! Exactly Where to Start is a playbook for everyone with a great idea, everyone with a goal in mind, and everyone with a specific destination but no journey. We’ve been told all our lives that “good things come to those who wait”—but that’s a myth. Good things come to those who do. Too often, we get stuck in the “getting ready” stage: research, analysis, brainstorming, and more research; we feel like we need to know everything there is to know about what we want to do before we ever take the first steps. Meanwhile, the people who actually go out and do the thing are taking risks, learning lessons, and making strides toward their goals every single day. Isn’t it time you joined them? This book coaches you through the journey with precise, actionable steps that help you take that all-important first leap and keep the momentum going. Discard the distractions, break through the overwhelm, and get going for real with this real-world blueprint for turning your vision into reality. Snap yourself out of “analysis paralysis” Stop thinking you need to know everything before you even begin Make those big decisions and focus in on your goals Chart your journey’s path, and get up and get started today Many of us have fallen into a trap: we no longer believe that “anything is possible”, yet we are surrounded by proof that everything is possible! But we are distracted, harried, overwhelmed, and maybe a little intimidated. Our dreams remain forever in limbo, and we may go to our graves before we venture beyond the “planning stage”. Don’t let that happen—don’t you deserve to realize your goals? Exactly Where to Start gives you the kick in the pants and the practical plan you need to stand up, step up, and make it happen.

Want to take the financial journey to a new investing philosophy that might very well affect the rest of your moneymaking life? No one can guarantee the yellow brick road, but Michael Covel promises the red pill will leave you wide freaking awake. Trend Following reveals the truth about a trading strategy that makes money in up, down and surprise markets. By applying straightforward and repeatable rules, anyone can learn to make money in the markets whether bull, bear, or black swan—by following the trend to the end when it bends. In this timely reboot of his bestselling classic, Michael Covel dives headfirst into trend following strategy to examine the risks, benefits, people, and systems. You’ll hear from traders who have made millions by following trends, and learn from their successes and mistakes—insights only here. You’ll learn the trend philosophy, and how it has performed in booms, bubbles, panics and crashes. Using incontrovertible data and overwhelming supporting evidence, with a direct connection to the foundations of behavioral finance, Covel takes you inside the core principles of trend following and shows everyone, from brand new trader to professional, how alpha gets pulled from the market. Covel’s newest edition has been revised and extended, with 7 brand new interviews and research proof from his one of kind network. This is trend following for today’s generation. If you’re looking to go beyond passive index funds and trusting the Fed, this cutting edge classic holds the keys to a weatherproof portfolio. Meet great trend followers learning their rules and philosophy of the game Examine data to see how trend following excels when the you-know-what hits the fan Understand trend trading, from behavioral economics to rules based decision-making to its lambasting of the efficient markets theory Compare trend trading systems to do it yourself or invest with a trend fund Trend following is not prediction, passive index investing, buy and hope or any form of fundamental analysis. It utilizes concrete rules, or heuristics, to profit from a behavioral perspective. Trend Following is clear-cut, straightforward and evidence-based and will secure your financial future in bull, bear and black swan markets. If you’re finally ready to profit in the markets, Trend Following is the definitive treatise for a complex world in constant chaos.

Discover how Mike Butler managed 75 rental properties while working full-time as a police detective--before he hired any part-time help For many investors, landlording is a pain, but not for those who use Mike Butler's Landlording on Autopilot system. It's a simple, proven method for managing rental properties in your spare time--without the headaches. Mike Butler developed this system while he worked full time as a police officer. Before long, he was buying and managing dozens of properties--and consistently bringing in more than 100% of his rents. Includes free customizable, downloadable forms! Butler shares all the vital techniques of autopilot landlording: * Screening and finding great tenants you can trust * Training tenants to do your landlording work for you * Increasing your cash flow with a simple push-button management system * Using little-known tax breaks available to full-time or part-time landlords * Easily complying with landlording regulations and legal stuff you might not think of * Identifying the most profitable types of properties * Marketing and advertising your properties at little or no cost * Utilizing powerful, ready-to-use landlording forms * Getting rid of bad tenants quickly, safely, and cheaply when buying properties * Using creative tactics to consistently bring in more than 100% of the rent Once you've learned Mike Butler's system, you'll make more money in less time with less effort. Today, Mike Butler is retired from the police force and enjoys more than $1 million a year from his rental properties. Using the techniques and strategies of Landlording on Autopilot will help you achieve your dreams.

In 1966, everyone who was anyone wanted an invitation to Truman Capote's ""Black and White Dance"" in New York, and guests included Frank Sinatra, Norman Mailer, C. Z. Guest, Kennedys, Rockefellers, and more. Lavishly illustrated with photographs and drawings of the guests, this portrait of revelry at the height of the swirling, swinging sixties is a must for anyone interested in American popular culture and the lifestyles of the rich, famous, and talented.

A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States

Learn to talk about race openly, honestly, and productively Most people avoid discussion of race-related topics because of the strong emotions and feelings of discomfort that inevitably accompany such conversations. Rather than endure the conflict of racial realities, many people choose instead to avoid the topic altogether, or remain silent when it is raised. Race Talk and the Conspiracy of Silence: Understanding and Facilitating Difficult Dialogues on Race puts an end to that dynamic by sharing strategies for smoothing conversations about race in a productive manner. A guide for facilitating and participating in difficult dialogues about race, author Derald Wing Sue – an internationally recognized expert on multiculturalism, diversity, and microaggressions – explores the characteristics, dynamics, and meaning behind discussions about race as well as the hidden "ground rules" that inhibit honest and productive dialogue. Through emotional and visceral examples, this book explains why conversations revolving around racial issues are so difficult, and provides guidelines, techniques, and advice for navigating and leading honest and forthright discussions. Readers will develop a stronger ability to build rapport with people unlike themselves, and discover how not talking about race impacts society as a whole. Overcome and make visible the fears associated with race talk Learn practical ideas for talking openly about race Facilitate and navigate discussion with expert strategy Examine the hidden rules that govern race talk Understand the benefits of successful conversations Discussions about race do not have to result in disastrous consequences, and can in fact be highly beneficial to all parties involved. It's important that people have the ability to converse openly and honestly with their students, colleagues, children, and neighbors, and Race Talk provides the path for achieving this goal.

Start closing sales like top producers! Have you ever found yourself at a loss for what to say when the gatekeeper asks you what your call is about? Have your palms ever sweated when the decision maker shuts you down with: “I wouldn’t be interested”? Has your heart taken a fast dive into your stomach when, at the start of your presentation, your prospect tells you that they’ve thought about it and are just going to pass? If you’re in sales, then the question isn’t “Have you ever felt this way?”, but rather, “How often do you feel this way? Are you finally ready to learn how to confidently and effectively overcome these objections, stalls, and blow-offs? If so, Power Phone Scripts was written for you! Unlike other books on sales that tell you what you should do (like build value – hard to do when the prospect is hanging up on you!), Power Phone Scripts provides word-for-word scripts, phrases, questions, and comebacks that you can use on your very next call. Learn to overcome resistance, get through to the decision maker, and then, once you have him or her on the phone, make an instant connection and earn the right to have a meaningful conversation. You’ll be equipped with proven questions, conversation starters, and techniques to learn whether or not they are even right for your product or service, and, if they aren’t, who else in their company or another department might be. Power Phone Scripts is the sales manual you’ve been looking for: over 500 proven, current, and non-salesy phrases, rebuttals, questions, and conversation openers that will instantly make you sound more confident – just like the top producing sales pros do right now. Gone will be your call reluctance; gone will be your fear of calling prospects back for presentations and demos; gone will be the fear of asking for the sale at the end of your pitch! This practical guide is filled with effective scripts for prospecting, emailing, voice mails, closes, and tons of rebuttals to recurring objections you get like: “It costs too much” “We already have a vendor for that” “I’m going to need to think about it” “I need to talk to the boss or committee” and so many others… More than just phone scripts, this book provides practical, comprehensive guidance that every inside sales rep needs. Conquer concerns, provide answers, motivate action, and be the conduit between your prospect’s problems and your solution. Actionable, fun, and designed to work within the current sales environment, this invaluable guide is your ticket to the top of the leader board. With Power Phone Scripts, you will never be at a loss of what to say to a prospect or client. Communication is everything in sales, and being on top of your game is no longer enough when top producers are playing a different game altogether. You cannot achieve winning stats if you're not even on the field. If you're ready to join the big league, Power Phone Scripts is the playbook you need to win at inside sales.

Acclaim for Doc Holliday "Splendid . . . not only the most readable yet definitive study of Holliday yet published, it is one of the best biographies of nineteenth-century Western 'good-bad men' to appear in the last twenty years. It was so vivid and gripping that I read it twice." --Howard R. Lamar, Sterling Professor Emeritus of History, Yale University, and author of The New Encyclopedia of the American West "The history of the American West is full of figures who have lived on as romanticized legends. They deserve serious study simply because they have continued to grip the public imagination. Such was Doc Holliday, and Gary Roberts has produced a model for looking at both the life and the legend of these frontier immortals." --Robert M. Utley, author of The Lance and the Shield: The Life and Times of Sitting Bull "Doc Holliday emerges from the shadows for the first time in this important work of Western biography. Gary L. Roberts has put flesh and soul to the man who has long been one of the most mysterious figures of frontier history. This is both an important work and a wonderful read." --Casey Tefertiller, author of Wyatt Earp: The Life Behind the Legend "Gary Roberts is one of a foremost class of writers who has created a real literature and authentic history of the so-called Western. His exhaustively researched and beautifully written Doc Holliday: The Life and Legend reveals a pathetically ill and tortured figure, but one of such intense loyalty to Wyatt Earp that it brought him limping to the O.K. Corral and into the glare of history." --Jack Burrows, author of John Ringo: The Gunfighter Who Never Was "Gary L. Roberts manifested an interest in Doc Holliday at a very early age, and he has devoted these past thirty-odd years to serious and detailed research in the development and writing of Doc Holliday: The Life and Legend. The world knows Holliday as Doc Holliday. Family members knew him as John. Somewhere in between the two lies the real John Henry Holliday. Roberts reflects this concept in his writing. This book should be of interest to Holliday devotees as well as newly found readers." --Susan McKey Thomas, cousin of Doc Holliday and coauthor of In Search of the Hollidays

How to compete in the right space for greater profitability and growth The Internet, mobile technology, the ubiquity of information and the availability of big data have dramatically increased the speed and impact of success and failure. Companies today know that they must be competitive, but precisely where, and more importantly how, to compete is not always easy to identify—until now. Compete Smarter, Not Harder explains how to prioritize market opportunities so that a company's strengths in one area can be leveraged across multiple markets. Using cutting-edge academic research and extensive industry practice, author William Putsis outlines the strategic decisions needed to determine which space provides the best margins, overall profitability, and growth potential. Details a step-by-step process for strategic prioritization, from strategic market selection to the tactics of execution, providing competitive advantage across markets Written by Doctor William Putsis, a professor of marketing, economics, and business strategy at the University of North Carolina at Chapel Hill, who has consulted and led executive development efforts with leading companies throughout the world Prioritize with conviction. Make absolutely sure that all of your hard work goes toward the right space.

How do magnets work? What makes a curve ball curve? What keeps an airplane in the air? How can a pulley make you five times stronger? Now you can learn the answers to these and other questions about basic physics through 101 fun, safe, low-cost experiments and activities that can be performed at home or in the classroom. In Physics for Every Kid, you'll learn about gravity from funnels that seem to defy nature by rolling up hill. Using a balloon as a power source, you'll make a fluorescent light bulb glow and learn how electrons are used to produce light. And you'll levitate a Ping-Pong ball to understand aerodynamics. Each of the 101 experiments is broken down into its purpose, a list of materials, step-by-step instructions, expected results, and an easy to understand explanation. Every activity has been pretested and can be performed safely and inexpensively in the classroom or at home. Also available in this series from Janice VanCleave:Astronomy for Every KidBiology for Every KidChemistry for Every KidDinosaurs for Every KidEarth Science for Every KidGeography for Every KidGeometry for Every KidThe Human Body for Every KidMath for Every Kid