Books with author MalcolmGladwell

Don't think - blink is the theme of this book. How we understand the world within us not around us. How and why do we make the choices we make everyday in the blink of an eye? Why are some inept and others brilliant decision makers? You will never again make decisions the same way. What is the right way to ask people what they think? What decisions have been made by some that were very bad and others extremely good? Some exciting insights will be gained from reading this book.

Blink is about the power of thinking without thinking. A number one best seller by Malcolm Gladwell (author of Tipping Point) he explores those things that seem to just become aware of without any forthought..perhaps explaining love at first sight. it is all abou those moments when we know something without knowing why. It is about the fact that sometimes, the snap judgment is trusting your own instincts with better outcomes.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

FOR USE IN SCHOOLS AND LIBRARIES ONLY. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Why did crime in New York drop in the middle of the 90s? Why is teenage smoking out of control? Why are television shows like Sesame Street good at teaching kids how to read? In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.Gladwell uncovers the personality types who are natural pollinators of new ideas and trends. He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious.The Tipping Point is an intellectual adventure story with an infectious enthusiasm for the power and joy of new ideas. Most of all, it is a road map to change, with a profoundly hopeful message: that one imaginative person applying a well-placed lever can move the world.