Other editions of book Innovation and Entrepreneurship, Revised ED

Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.

There are already thousands of managers who are avid readers of Peter Drucker's books - this major work will establish many more. Innovation and Entrepreneurship deals with 'what, when and why'; with policies and decisions; opportunities and risks,structures and strategies; staffing, compensation and rewards. In addition to managers in all types of business, lecturers and students of management and business studies will find this a revealing and exciting work. Highly original in approach, it is nevertheless a practical and illuminating study of a major, but hitherto neglected area, crucial for today's world. Practical and illuminating Written by one of the world's leading management gurusIncludes a new preface which relates the book to managers in the '90s.

[This is the Audiobook CD Library Edition in vinyl case.] This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Peter Drucker, the most influential and widely read thinker and writer on modern organizations, gives us a superbly practical book that explains what established businesses, public-service institutions, and new ventures have to know, learn, and do in today's economy and marketplace.