Secrets of Sports Broadcasting: Practical Advice for Sportscasting Success
Rick Schultz
Paperback
(Independently published, Nov. 1, 2017)
You really don’t need me to figure out the secrets of sports broadcasting.Honestly, you can do it all on your own.It will only take you 25 years.The biggest secret about the sports broadcasting industry is that there isn’t just one secret, but rather a series of principles, philosophies and guidelines that can lead to success in the world of sports media. Anyone can acquire, attain and learn these secrets. For me, this took 25 years. And believe me, I’m not special. The learning continues to this day – from colleagues, students, mentors and everyone in between. One thing I learned a long time ago is that I can always be better. We learn how to excel at the craft of sports broadcasting by starting with the advice of those who have gone before us, including many well-known pioneering media voices. We can take their wisdom to heart and make it our own. That is the quickest path to sports broadcasting achievement and most solid foundation for lasting success. Over the last 25 years, I have been fortunate to learn from some of the biggest names in sportscasting. Some I have worked side by side with, in cramped broadcast booths or tight media quarters. Others have passed down their wisdom in classrooms, books, seminars or over the airwaves. They have done their best to demystify the industry, which is what I try to do every day for my online sports broadcasting students and those in the nationally-acclaimed sports department at WFUV Radio in New York City.I believe the following tips and stories are the foundation on which to build a successful sports broadcasting career. And I can say as much without pretense because they don’t belong to me. I didn’t invent these philosophies and ideas, but rather I simply boiled them down over 25 years and use them to educate the next generation of sports broadcasting professionals. I hope you enjoy these stories and use them to create the best sports broadcasting career possible!