Books with author Phil Simon

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior.How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don't have to be Nate Silver to reap massive benefits from today's new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions.It's time to start thinking big.In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate.Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is required reading for chief executives, company owners, industry leaders, and business professionals.

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior.How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don't have to be Nate Silver to reap massive benefits from today's new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions.It's time to start thinking big.In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate.Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is required reading for chief executives, company owners, industry leaders, and business professionals.

Too Big to Ignore: The Business Case for Big Data is geared towards CIOs, CEOs, presidents, and IT professionals. At a high level, the book makes a compelling business case for that which we are calling Big Data. Simon provides commonsense advice for organizations looking to make sense out of the information streaming at us with unprecedented volume, velocity, and variety. Think big.

​Bernard has decided that he's not going to be like all the other bunnies any more. He's not going to hop when everyone else hops, or bounce when they bounce. And while others might dream of carrots, Bernard's dreams are altogether more...disco! He starts small, but when he finally gets to groove with grace and jive with joy at Bertie and Brenda's Bunny Ball, Bernard shows the world that being yourself is the very best thing a bunny can be.

Today is Sports Day. I CAN'T WAIT! And as I know that I'll be great, I've planned how I will celebrate - because I'm going to win. Our heroine is determined that she's going to win all the events at school sports day. The problem is that winning isn't as easy as it looks. She doesn't win the running race or the tug of war - and she can't even win a game of hide-and-seek. But maybe winning isn't really the point?A joyful picture book with an important message from the author and illustrator of I Really Want the Cake.

​Bernard has decided that he's not going to be like all the other bunnies any more. He's not going to hop when everyone else hops, or bounce when they bounce. And while others might dream of carrots, Bernard's dreams are altogether more...disco! He starts small, but when he finally gets to groove with grace and jive with joy at Bertie and Brenda's Bunny Ball, Bernard shows the world that being yourself is the very best thing a bunny can be.

Originally published as Wizard Vs Lizard, get ready for a laugh-out-loud magical adventure from award-winning author Simon Philip and Sheena Dempsey, illustrator of the much-loved Dave Pigeon series!Fred may look ordinary, but sometimes people who look ordinary turn out to be not very ordinary at all ... because it just so happens that Fred is a Wizard! Sounds pretty great, right? Except that Fred is absolutely, completely, mind-boggingly TERRIBLE at magic. At school, he’s stuck in a class of wizards half his age, feeling like a twit among tots. At home, he’s endlessly teased by his siblings and always a disappointment to his parents. All Fred wants is to become a better wizard.... So when he hears about a competition to meet Merlin (yes, THE Merlin!) Fred knows it's his one chance to prove to his family that he's not the worst wizard in town. The catch? To win the competition he has to capture the tail of a terrifying, fire-breathing lizard...