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THE DRAGONFLY EFFECT: QUICK, EFFECTIVE, AND POWERFUL WAYS TO USE SOCIAL MEDIA TO DRIVE SOCIAL CHANGE

CARLYE JENNIFER AAKER, ANDY SMITH

THE DRAGONFLY EFFECT: QUICK, EFFECTIVE, AND POWERFUL WAYS TO USE SOCIAL MEDIA TO DRIVE SOCIAL CHANGE

Paperback (Wiley March 15, 2011) , 1 edition
New
ISBN
8126533668 / 9788126533664
Weight
9.9 oz.
Dimensions
7.9 x 5.5 in.