Ferguson Publishing
Advertising and Marketing
(Ferguson Publishing Jan. 30, 2009)
, 2 edition
Praise for the previous edition:
"Solid, up-to-date addition..."--School Library Journal
Careers in Focus: Advertising and Marketing, Second Edition covers 21 careers for students interested in persuing a career in this field.
Job profiles include:
-Advertising account executives
-Advertising and marketing managers
-Art directors
-Buyers
-Composers
-Copywriters
-Demographers
-Graphic designers
-Illustrators
-Internet marketing and advertising consultants
-Media planners and buyers
-Media relations specialists
-Models
-Photo stylists
-Photographers
-Telemarketers
-and more.
"Solid, up-to-date addition..."--School Library Journal
Careers in Focus: Advertising and Marketing, Second Edition covers 21 careers for students interested in persuing a career in this field.
Job profiles include:
-Advertising account executives
-Advertising and marketing managers
-Art directors
-Buyers
-Composers
-Copywriters
-Demographers
-Graphic designers
-Illustrators
-Internet marketing and advertising consultants
-Media planners and buyers
-Media relations specialists
-Models
-Photo stylists
-Photographers
-Telemarketers
-and more.
- Series
- Ferguson's Careers in Focus
- ISBN
- 0816072957 / 9780816072958
- Weight
- 16.0 oz.
- Dimensions
- 6.2 x 1.0 in.
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